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You Dont Want This Life

  • Client

    You Dont Want This Life

  • Client Type


  • Project Link

    Case Studies
  • Location

    London, UK

You Dont Want This Life Hoodies in Grey and Black

CEEK’s Impact

  • Instagram Followers Generated


You Dont Want This Life

Getting To Know The Brand

You Don’t Want This Life is a leading clothing brand based in London, born out of Toronto, Canada. They are built on a family mentality for those who resonate with their culture and lifestyle. This means overcoming adversity, hard work and creativity, which is expressed in what we choose to wear every day. 

The CEEK team have worked very closely alongside the YDWTL team on all things digital for since their launch all the way back in 2017, with the aim of increasing sales, spreading brand awareness and boosting website traffic.

Let’s Work Together



The Project


The challenge was launching a brand from scratch with zero digital presence across multiple marketing channels.

The CEEK team were tasked with working on branding, website development and operating the social media accounts for You Dont Want This Life.

The fashion ecommerce industry is extremely competitive, so we needed to ensure that our brand message was prominent and impactful.


When launching You Dont Want This Life, the CEEK team started by creating a comprehensive brand strategy utilising our bespoke E-Matrix system. This allowed us to lay the foundations and map out the short and long term plan for the brand.

Then came the execution prior to launching the brand. We created the branding, social profiles and website to ensure the client had an optimised campaign from the very start. We also identified any potential partnership collaborations that we could use on launch to send positive signals to the new website.

The final and ongoing step was managing the campaign and scaling the business, consistently increasing the digital presence of You Dont Want This Life.


The CEEK team have assisted in developing an established fashion brand in London. You Dont Want This Life is now one of the most reputable fashion brands in London. Our success is multifaceted due to our omnichannel marketing approach.


Contact CEEK today and discover how our bespoke strategies can help your business grow.


Let’s Work Together

If you have a business you are looking to scale through digital marketing, make an enquiry at CEEK to set up the initial call to align on goals and discuss how they can be achieved.

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