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PPC Management Agency Brighton

As Brighton’s premier PPC Management Agency, we specialise in advertising across Google Adwords & Social Media platforms. Effective PPC management can be an extremely efficient way to target Brighton based customers, rapidly driving website traffic & increasing brand awareness.

Targeted PPC management can have an almost instant trackable ROI. Highly optimised targeting generates traffic from customers that already have intent to purchase. As the name suggests, pay-per-click means a business will only pay for customers that click on their advert, whereas other forms of advertising would result in budgets being spent regardless, even if the potential customer has not interacted with the advertisement.

CEEK’s PPC management team are passionate about converting targeted traffic into new customers for Brighton based businesses.

PPC Management Agency Brighton

As Brighton’s premier PPC Management Agency, we specialise in advertising across Google Adwords & Social Media platforms. Effective PPC management can be an extremely efficient way to target Brighton based customers, rapidly driving website traffic & increasing brand awareness.

Targeted PPC management can have an almost instant trackable ROI. Highly optimised targeting generates traffic from customers that already have intent to purchase. As the name suggests, pay-per-click means a business will only pay for customers that click on their advert, whereas other forms of advertising would result in budgets being spent regardless, even if the potential customer has not interacted with the advertisement.

CEEK’s PPC management team are passionate about converting targeted traffic into new customers for Brighton based businesses.

LIBRARY FIRST

Technical Director - Matt Burden

Brighton PPC
Agency

The opportunity to target customers online with such precision & specificity is regularly overlooked in contrast to other marketing channels. When coupled with expert research, planning & creative Paid Targeting can provide exponential revenue growth. CEEK consultants typically focus on two forms of Paid Targeting including Google Adwords & Social Media targeting. Once campaigns are launched the work does not stop there, daily iterations are needed to continuously optimise campaigns to increase conversions & ultimately the return on investment. Sometimes who not to target is more important than who to target, this is one of the main issues we encounter when taking over from internal teams or non-specialist agencies.

PPC Clients
We Love

CEEK partners with brands to amplify their story to targeted audiences across the perfect Social Media platforms. Using our proprietary OCMX methodology we analyse competitors & audiences, plan & develop content with best in class execution & reporting.

Research

Effective PPC management is heavily dependant on extensive analysis & research before & during campaigns. CEEK uses the best research technology available to Brighton businesses with PPC management projects built around optimised keywords, perfect timing and bidding tailored to maximise ROI. Our research is not limited to when we launch a PPC campaign, continuous ongoing research occurs throughout the campaign to improve performance daily.

Creative

Bespoke mobile optimised content for your target audience, with the sole purpose to attract & retain customers. The consistent creation & curation of relevant & valuable content with the direct intention of changing or enhancing consumer behavior driving increased loyalty & referrals. Shareable, likeable & emotion evoking content strategy is at the foundation of business social media strategy.

Reporting

Powerful analytics tools, coupled with our proprietary OCMX insights to provide a deep understanding of your current & future customer behavior. ROI driven data provides factual information to formulate an effective Social Marketing Strategy. A clear view of who currently is viewing your content, your competitors content & where your future customers transact online is crucial for effective targeting & return on investment

Conversion

The online version of word-of-mouth recommendation; Influencer Marketing is a powerful tool when growing your online reputation, CEEK has an extensive network of key individuals with vast networks specific to your industry. In contract to expensive traditional advertising, influencer marketing is part of your potential customer's daily life, providing immediate validation of your brand & can help your business rank higher on google searches.

Recent PPC Projects

Google Ads

PPC

Google Adwords an extremely effective & trackable Pay-Per-Click option. Due to the volume of searches on Google everyday (roughly 3.5 billion) with potential customers searching for answers to questions & products/ services to purchase.
CEEK is a certified Google Partner, we start all of our PPC management projects with in-depth competitor analysis, using this research to tailor campaigns for Brighton businesses with the sole task of increasing the profitability of each business by leveraging online possibilities. We focus on who not to target as much as we do who to target, a unique approach for a PPC management agency but essential in decreasing the amount of wasted PPC budget.

Facebook Ads

Hyper Targeted

Facebook advertising can be an extremely targeted way of exposing your brand to specific customers. Targeting can include segments such as gender specific targeting, showing ads to people based on their interests & even key events such as birthdays or anniversaries. Facebook also gives you the ability to target people specifically in a certain area e.g. specific Brighton postcodes. PPC Management on Facebook can be used to grow your like page, drive customers to your website or even to generate leads directly within the Facebook platform. Content that is published from effective paid Facebook campaigns are very easy for customers to share with their connections, meaning some Social Media PPC adverts can have a higher chance of going viral than organic posts.

LinkedIn Ads

Professional Network

LinkedIn is a professional network, with a highly engaged audience. We regularly see LinkedIn advertising branded as expensive, which is incorrect. With the right bespoke campaigns LinkedIn PPC management can be an extremely effective way of targeting professionals that are relevant to your business.

LinkedIn PPC management allows Brighton based businesses to target professionals dependant on their job role & their industry sector which results in adverts being highly targeted & extremely relevant. With less noise & a specific professional audience LinkedIn presents a unique opportunity for businesses based in Brighton to raise brand awareness & drive leads via the platform.

Instagram Ads

Engaged Audience

Instagram is owned by Facebook, their database is shared, providing the same high level of targeting options & audience segmentation. Instagram is the fastest growing social media platform on the planet & currently sees 58 times more engagement than Facebook. Instagram has a higher percentage of millennial users that are extremely engaged with content via Instagram in photo & video form being consumed by mobile devices almost exclusively.

Instagram Checkout now allows e-commerce businesses in Brighton sell their product directly from the platform, reducing the steps needed for customers to make a purchase online. CEEK is an Instagram specialist managing new accounts through to accounts with millions of followers.

Instagram

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Blog

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